George, News, Press Releases,

  • Primrose recognised in third edition of London Stock Exchange’s 1000 Companies to Inspire Britain report
  • Identifies fastest-growing and most dynamic small and medium sized businesses (SMEs) in UK
  • is one of the UK’s leading online garden retailers

1000 Companies to Inspire Britain

Online gardening company Primrose has been identified as one of London Stock Exchange’s 1000 Companies to Inspire Britain. The report is a celebration of the UK’s fastest-growing and most dynamic small and medium sized businesses.

To be included in the list, companies needed to show consistent revenue growth over a minimum of three years, significantly outperforming their industry peers.

Established in 2003, has grown to become a £40m business and the leading online retailer specialising in the gardening sector. Primrose has developed a rich range of its own garden products as well as offering a comprehensive choice from other brands.

Speaking about the announcement, Primrose MD Ian Charles said, ‘We are delighted to be included in LSE’s 1000 Inspirational Companies report for the second year running. In the hugely competitive online market, creating the most innovative Garden products while simultaneously ensuring the best value for our customers is critical to success – it’s great to be recognised for that.’

Xavier Rolet, Chief Executive, London Stock Exchange Group said, ‘High growth SMEs are the driving force behind the UK economy, developing the skills, jobs and growth we need. But ambition alone is not enough; their success must be highlighted and their growth properly supported with appropriate finance.’

Writing in the publication, The Rt. Hon. George Osborne MP said, ‘UK high-growth businesses are leading the charge in rebuilding our economy. These companies are the backbone of the British economy. They create high-quality, well paid jobs, innovate and drive economic growth. This government fully understands the need to support ambitious entrepreneurs and ensure they can access the finance they need to grow.’

A full list of all of the companies along with a downloadable pdf of the publication can be found online at

George at PrimroseGeorge works in the Primrose marketing team. As a lover of all things filmic, he also gets involved with our TV ads and web videos.

George’s idea of the perfect time in the garden is a long afternoon sitting in the shade with a good book. A cool breeze, peace and quiet… But of course, he’s usually disturbed by his energetic wire fox terrier, Poppy!

He writes about his misadventures in repotting plants and new discoveries about cat repellers.

See all of George’s posts.

Cats, Geoff, How To, Insects, Mice & Rats, News, Pest Advice, Pest Control, Press Releases,, Spiders

Electronic pest repellers are quickly becoming a must have in many households, keeping pests out at the flick of a switch. Here at Primrose we are always striving to innovate in our products, and we recently took a deeper look into some of our competitors to see what else was on offer across the pest control market. While hoping to find ways to improve our own designs, we discovered many retailers were offering products which didn’t perform as advertised. Here’s a little insight into some of our findings and a look at some products which you should be avoiding.

Product 1

The first product is a Solar Garden Ultra Sonic Pest Repeller, bought from eBay. As the product is advertised as a twin speaker product – clearly displaying two speakers on the front of the casing – you would expect it to utilise both of these, right? Wrong. When opened up you can clearly see it is not wired to the second speaker, which is just a fake covering and not a speaker at all. We believe this to be a way to cut costs during the manufacturing process but this is clear false advertising and the pest repeller would not perform how you would expect.

Twin speaker pest repellerNo wiring to second speakerFully disassembled product

Product 2

Next we tested one of the most popular pest repellers on eBay, the Whole House Ultrasonic Plug In Pest Repeller. This is available through lots of resellers on eBay and is typically sold in multiple deals. The product suggests on the front of the casing that it uses electromagnetic technology to rid your home of pests. However, when you take a look at the inner workings, the product is completely void of an electromagnetic component altogether. This would render the product pretty useless over larger areas and definitely would limit its use within an entire household.

Popular electromagnetic pest repellerDisassembled productNo electromagnetic component

Product 3

Finally, we looked at another product which claimed to be an electromagnetic pest product, suitable for the whole house. This time we opted to compare it to a Primrose product, the Budget Rat and Mouse Repeller which is near identical. However upon further inspection the product also has false claims of electromagnetic technology. The pest repeller also just generally lacks many features of other whole house devices, such as amplification circuitry and power management circuits.

Comparison to Primrose product

We were genuinely shocked at just how many products on the market are misleading consumers into buying products using deception and manufacturing shortcuts. Here at Primrose we don’t rely on false claims, and you can trust us if we say something is in a product, it’s in the product.


GeoffGeoff works within the Primrose marketing team, primarily on anything related to graphics and design.

He loves to keep up with the latest in music, film and technology whilst also creating his own original art and his ideal afternoon would be lounging in a sunny garden surrounded by good food, drink and company provided there is a football nearby.

While not an expert, his previous job involved landscaping so he’s got some limited experience when gardening.

See all of Geoff’s posts.

Current Issues, Events, Gardening Year, George, Hampton Court Flower Show, News, RHS

Now that the Christmas madness is over, it’s time to settle down and turn to the year ahead. Whether you want to plan an outing or stock up on plants for your own garden, there are plenty of upcoming gardening events to suit you. We’ve put together a calendar of garden events in 2016 so every month this year can be packed full of horticultural days out!

Check out the 2018 gardening events calendar!

Gardening Events 2016 Calendar

2016 Gardening Events


30-31 Big Garden Birdwatch – contribute to the RSPB’s annual survey by recording the birds you spot in your garden over an hour this weekend.


6 – 6 Mar Orchid Festival at Kew Gardens – visit the Princess of Wales Conservatory as it is transformed into a paradise of tropical Brazilian plants.
16 – 17 RHS London Early Spring Plant Fair – get your garden going with colourful winter and early spring flowers at Lawrence Hall.
26 – 27 RHS London Botanical Art Show – view the world’s best botanical masterpieces on display and meet the artists at Lindley Hall.


11 – 13 The Edible Garden Show – be inspired to grow and cook your own produce with this event at Stoneleigh Park in Warwickshire.
12 RHS On Tour at Wimbledon Farmers’ Market – pick up expert gardening advice and locally produced, quality food at this free event.


1 – 2 RHS London Spring Plant Extravaganza – find exciting new plants and see magnificent orchid displays from the experts at Lindley Hall.
15 – 17 RHS Show Cardiff – visit the stunning show gardens at Bute Park and Cardiff Castle, take part in family activities and browse many gardening product stalls.
21 – 24 Harrogate Spring Flower Show – take in the show gardens, live entertainment and displays in the plant pavilion before a bit of shopping.


5 – 8 RHS Malvern Spring Festival – explore gardening workshops, fabulous show gardens and family events in the stunning Malvern Hills.
24 – 28 RHS Chelsea Flower Show – visit the most famous gardening exhibit with world-class show gardens from upcoming and established designers to inspire and amaze.


3 – 4 RHS London Rose Show – admire displays by specialist rose growers and pick up tips on how to grow your own at Lawrence Hall.
3 – 5 Gardening Scotland – sample all that Scotland has to offer in gardening and outdoor living at the national gardening festival, held in the Royal Highland Centre in Edinburgh.
16 – 19 Gardeners’ World Live – hear talks from your favourite Gardeners’ World presenters, be inspired by a variety of show gardens and pick up gardening gifts at the NEC in Birmingham.
25 – 26 Woburn Abbey Garden Show – hone your gardening skills with advice from experts and browse a selection of wonderful plants from UK nurseries in the abbey gardens.


5 – 10 RHS Hampton Court Palace Flower Show – wander through a butterfly dome, let the kids enjoy space-themed activities and explore the show gardens.
20 – 24 RHS Flower Show Tatton Park – get ideas from the show gardens to inspire your designs and witness up-and-coming talent in industry competitions.


13 – 14 Great Comp Summer Show – enjoy a summer day out browsing local art, plants from nurseries and ornamental gardenware.


16 – 18 Harrogate Autumn Flower Show – join live talks and demonstrations, visit the show gardens for autumnal inspiration and be wowed by the giant vegetable competition.
24 – 25 Malvern Autumn Show – enjoy the best of the season’s country food with live demonstrations and stalls, view the floral displays and pick up gardening advice for winter from RHS experts.


4 – 5 RHS London Harvest Festival – celebrate autumn with live music, apple bobbing, seasonal food, giant vegetables and gardening advice.
28 – 29 RHS London Shades of Autumn Show – explore horticultural art and design reflecting the best of autumn colours, with planting ideas to brighten your own garden too.


12 – 13 RHS London Urban Garden Show – buy beautiful tropical plants and learn how to care for them all year round at this new event in Lindley Hall.


17 – 18 RHS London Christmas Show – grab a few last minute Christmas gifts at this new event at Lawrence Hall, featuring plants, seasonal food and gardening sundries.

So there are plenty of wonderful days out for gardening enthusiasts coming up in 2016. A lot of these events have discounts and offers for early booking, so now’s the time to check them out and buy your tickets. We hope you enjoy these outings and have a fantastic year!

George at PrimroseGeorge works in the Primrose marketing team. As a lover of all things filmic, he also gets involved with our TV ads and web videos.

George’s idea of the perfect time in the garden is a long afternoon sitting in the shade with a good book. A cool breeze, peace and quiet… But of course, he’s usually disturbed by his energetic wire fox terrier, Poppy!

He writes about his misadventures in repotting plants and new discoveries about cat repellers.

See all of George’s posts.

Alex, Current Issues, Flowers, Garden Design, Garden Furniture, Gardening, Gardening Year, How To, News

Gardening has become increasingly influenced by trends over the last decade with styles and techniques seeming to vary on a similar frequency to that of clothing and it could be argued more frequently than that of the historically fluid field of interior design.

Perhaps this is influenced by the natural cycle that our gardens go through each year with every spring an opportunity to tweak, re-arrange or entirely redesign your outdoor space. This year will be no different so we have been looking into what’s going to be all the rage in the gardening world and have found some interesting trends that are going to be big in 2016.

Monochrome Palettes:

Minimalism is nothing new and has been synonymous with modern interior design since the turn of the century but 2016 is set to see this trend spread outdoors too with monochrome palettes being used to create simple, calm spaces. 50 shades of grey in your garden will mean something completely different this year with this technique working particularly well with stone water features, aged zinc, slate and subtle white flora.

Monochrome garden

See-through Fences

I found this to be an interesting concept. Fences are normally used to create privacy, so this seems kind of pointless at first. But after seeing how they can be used, I now understand. You can angle the slats so that it gives the illusion of being see-through, lets plenty of light in and inflicts a less enclosing feel on the boundary of your garden without giving you direct line of sight onto your neighbours garden, and vice versa. These now offer a modern alternative to the tradition boundary options of either A. A fence or B. A bush and also act as a real talking point.

See through fence

The Grottage

The Grottage is another idea that was previously unfamiliar to me. Grottage, a portmanteau of the words garage and cottage, is a new term used to describe what may previously have been described inelegantly as a garage conversion. I have seen some real good looking examples of these and the purpose of them can vary from a small, sun house like function to offer some shelter and comfort in the garden to more of a guest house with bed and small kitchenette. I think the former will be more popular with people choosing to transform disused garages from a storage place for tools that are seldom in action to a quaint feature where guests can relax and enjoy the garden out of the midday heat of the sun, or more likely; out of the rain.



A cool time saving concept for those who are trying to achieve the “untamed look” without having to wait for their garden to untame itself. With the untamed look set to be another hot trend this year, some clever gardenistas have come up with the idea of creating it for you, on rolls of turf, which you can then just install into your garden kind of like the horticultural version of Ikea furniture. You can order turf with a variety of wild flowers and grasses already prepared and instantly transform your neat, tidy garden into a wild, untamed all-natural experience.

turf to order

Pallet Style Furniture

This is one of my personal favourites; I enjoy the innovation behind this concept and I remember first seeing these in a bar a few years ago (they were obviously homemade) and thinking wow that’s not a bad idea! Now, companies will make them for you and you get a better quality product that still brings that intriguing bespoke feel to your garden as visitors have that eureka moment when they realise that your elegant sofa set has actually been innovatively crafted from a few humble pallets.

pallet furniture

Sustainable Features Integrated with Design

An area close to my heart – sustainable development may not interest everyone but it is something I have studied closely for a few years now and an area that is a bit more familiar to me. The sustainable trend is a trend that has threatened to take off each year for the last 5 or so but as of yet it has not hit the mainstream. Of course, there are still some wonderful examples to be found. Some real works of ingenuity and functional design creating spaces that are not just aesthetically pleasing but environmentally conscious and sustainable.

Over this time, however, ideas have been developed, products improved and now a sustainable garden is a more accessible goal. With more accessibility, and appetite seemingly as strong as ever, 2016 will hopefully be the year where this trend really takes hold.

Rain gardens have been popular in dryer parts of America for a few years now and are predicted to make an appearance over here this year. The idea is to create a shallow planted depression in your garden where rain water will run into and be held until it soaks into the soil. The advantages are that in dryer times this will help store any little bit of rain and keep your garden hydrated meaning you have to reach for the hose pipe less often. Secondly, this reduces rainwater run-off, a growing problem. As our once green land increasingly becomes concreted over or built on, rain now tends to run off along the ground much more without soaking in. This washes all the dust and other impurities along with it into the water system and can lead to sharp rises in river levels after short bursts of rain, often causing flooding.

rain garden

There are loads of other neat ideas on the web to make your garden more sustainable and a lot of these come at little or no cost (besides a bit of elbow grease).

Stay tuned to our blog as we run through other things to keep an eye on in 2016 to get the most out of your garden this year!



Alex works in the Primrose marketing team, mainly on online marketing.

As a psychology graduate it is ironic that he understands plants better than people but a benefit for the purpose of writing this blog.

An enthusiastic gardener, all he needs now is a garden and he’ll be on the path to greatness. Alex’s special talents include superior planter knowledge and the ability to put a gardening twist on any current affairs story.

See all of Alex’s posts.