George, New Products, News, Press Releases, Water Features

We’re thrilled to announce the publication of our first book, The Primrose Water Feature Book: Inspiring Stories to Transform Your Garden. It’s the end of a long and rewarding journey, so we’re delighted to finally be able to share it with you.

The book contains a number of case studies to see how some of our customers have used water features to turn their garden into something wonderful. There’s a whole range of styles, from minimalist modern centrepieces, to relaxing bubble tubes in an allotment. Alongside interviews and gorgeous photography, we have articles to help guide you through the process of choosing a water feature, installing it, lighting it and more.

Primrose Water Feature Book

If you’d like to see the final result, the book is available to buy in paperback or view online for free!

Recently I was lucky enough to chat with the author, Kim Stoddart, about what she does and the process of writing the book. Over to Kim:

1. Tell us a bit about yourself!

I’m a gardening journalist for a range of national publications (including the Guardian) and run courses from my smallholding and training gardens in beautiful West Wales. I have a passion for wildlife friendly gardening and believe that everyone would benefit from the many therapeutic benefits of spending time in a green outdoor space. As such I believe water has an incredibly important role to play in the garden, providing relaxation and much more besides.

2. What appealed to you about taking on this project?

As a gardening writer I’ve been aware of Primrose for a number of years now and really like the company. They have a good reputation and an extremely wide selection of water features, so I was delighted to help bring the subject alive for them.

3. What was the process of researching and writing the book like?

Being a gardening enthusiastic (aka geek), the opportunity to immerse myself in a particular subject is always appealing. Researching the book involved looking up everything to do with the subject past and present as well as working closely with the excellent team of experts at Primrose who know everything there is to know about water features.

4. What surprised you most from talking to our customers?

I think just how much their water features have enhanced their lives as well as their gardens is probably what came across most strikingly. Once you have a water feature you’re absolutely smitten with it.

customers in garden

5. What was your favourite featured garden?

That’s very difficult to say as I think they all had virtue and areas of interest. What I liked most was hearing from each Primrose customer about what their garden and water feature within meant to them. In all cases it was an extension of their own personal tastes and lifestyle and therefore fascinating to capture the many ways a green space can be enjoyed.

6. What would be your dream water feature?

The truth of the matter is that since writing this book, I’m now on a mission to include as many water features as possible within my training gardens. It’s an addictive but hugely beneficial hobby.

7. Has the project changed the way you look at gardens?

Well ask me anything about water features and I can talk for hours! Otherwise, I’d say I notice the beauty of natural water sources much more now and am inspired to recreate as many different features as I can at home. There’s nothing quite like the sound of a gently bubbling feature, it’s good for the soul.

8. What’s next for you?

Aside from the usual gardening writing in magazines and newspapers, I’m working on expanding my training courses through my social enterprise www.greenrocketcourses.com which help fund therapeutic opportunities for people on the autistic spectrum. My courses for the general public provide lots of time saving advice, tips and inspiration for people interested in growing their own food in particular. I also cover climate change gardening a great deal. There are also a few book projects on the horizon.

Kim Stoddart

Don’t forget, you can now buy the book or read it for free online. Let us know what you think or if you have plans for water features in your garden.

George at PrimroseGeorge works in the Primrose marketing team. As a lover of all things filmic, he also gets involved with our TV ads and web videos.

George’s idea of the perfect time in the garden is a long afternoon sitting in the shade with a good book. A cool breeze, peace and quiet… But of course, he’s usually disturbed by his energetic wire fox terrier, Poppy!

He writes about his misadventures in repotting plants and new discoveries about cat repellers.

See all of George’s posts.

Competitions, News, Press Releases, Zoe

Care Home Garden

Primrose is giving away £1000 cash to a lucky care home in the UK to use towards their communal garden

We recognise the phenomenal difference a garden can make to the lives of the elderly: myself especially as I worked as a care worker before starting my journey at Primrose. I saw firsthand the joy a garden brought to my client’s lives and learnt all I know about gardening from them. There is a wealth of research that suggests time spent in a garden can help reduce stress and statistics show 79% of people believe access to a garden is essential for quality of life.

Primrose want to reach out to the elderly community and help improve the lives of others with this latest competition. Anyone can enter a care home that is special to them, regardless of whether you are a resident there or not.

Care Home Competition Requirements:

– email marketing@primrose.co.uk with the name and location of the care home, and then a story of why this care home deserves this £1000 prize. Photographs of the communal garden would be gladly received. The competition will end on the 31st of July.

We also need your help to spread the word about our competition so we can find a care home that will really benefit from our donation. So please, tell friends and family, share blog on social media, and follow us on Facebook, Twitter & Instagram for regular updates!

 

Primrose Care Home Competition

 

Zoe at PrimroseZoë works in the Marketing team at Primrose, and is passionate about all things social media.

After travelling across Europe and Asia, Zoë is intrigued by different cultures and learning more about the world around her. If she’s not jet setting, Zoë loves nothing more than curling up with a good book and a large glass of red wine!

She is an amateur gardener but keen to learn more and get stuck in!

See all of Zoë’s posts.

Awnings, George, News, Press Releases

Primrose Awnings Certified Shop

Primrose Awnings, which offers the UK’s largest selection of patio awnings online, was recently selected to join the Google Certified Shops program. To help shoppers identify online merchants that offer a great shopping experience, the Google Certified Shops badge is awarded to e­commerce sites that demonstrate a track record of on ­time shipping and excellent customer service. When visiting the Primrose Awnings website, shoppers will see a Google Certified Shops badge and can click on it for more information.

Ian Charles, the CEO of Primrose Awnings, said, ‘We are incredibly proud to win this recognition from Google. Having independent reviews and accolades is crucial for reassuring online customers. Now even the tech giant has acknowledged our outstanding customer service, reliable delivery and high quality products!’

As an added benefit, when a shopper makes a purchase at a Google Certified Shops, they have the option to select free purchase protection from Google. Then in the unlikely event of an issue with their purchase, they can request Google’s help, and Google will work with Primrose Awnings and the customer to address the issue. As part of this, Google offers up to £1,000 lifetime purchase protection for eligible purchases.

Primrose Awnings Logo

Primrose Awnings was established in 2003 and has grown to become the largest online supplier of self fit patio awnings in the UK. The company specialises in offering a complete range of manual and electric awnings to suit any budget. They also make bespoke and commercial awnings.

George at PrimroseGeorge works in the Primrose marketing team. As a lover of all things filmic, he also gets involved with our TV ads and web videos.

George’s idea of the perfect time in the garden is a long afternoon sitting in the shade with a good book. A cool breeze, peace and quiet… But of course, he’s usually disturbed by his energetic wire fox terrier, Poppy!

He writes about his misadventures in repotting plants and new discoveries about cat repellers.

See all of George’s posts.

George, News, Press Releases

Gardening website Primrose.co.uk has this week set their whole website to load via secure servers. The company had already previously been using HTTPS URLs for basket and payment pages, but has now set them as standard across every page.

Primrose HTTPS

Managing Director Ian Charles said, ‘We’re dedicated to offering our customers the most trustworthy and secure experience possible. Using secure servers across the site from the moment the customer lands to the point they complete their purchase is reassuring for internet shoppers.’

Google has been encouraging websites to adopt ‘HTTPS everywhere’ and now Primrose is joining the forerunners in secure browsing. Currently only 21% of the world’s top 100 websites employ HTTPS by default. ‘Like our innovative waterproof shade sails, we like to shelter our customers both online and in the garden,’ Ian Charles added. ‘Online security is such an important issue, we’re pleased to be adopting this across the site.’

Primrose has grown to become the UK’s biggest online gardening retailer since being established in 2003. It specialises in water features, awnings, planters and a whole range of outdoor lifestyle products.

George at PrimroseGeorge works in the Primrose marketing team. As a lover of all things filmic, he also gets involved with our TV ads and web videos.

George’s idea of the perfect time in the garden is a long afternoon sitting in the shade with a good book. A cool breeze, peace and quiet… But of course, he’s usually disturbed by his energetic wire fox terrier, Poppy!

He writes about his misadventures in repotting plants and new discoveries about cat repellers.

See all of George’s posts.